When Minakshi, my Indian colleague, first came to the US, Air France lost her and her husband's luggage. So the airline gave them some money to buy clothes. A friend took them to the Kohl's in the mall for her husband to buy some pants. He saw hundreds of pairs of pants, at only one store of many. Overwealmed, he had to just leave.
At Novis in Bole I was very happy with the selection of breakfast cereal. On good days there were both corn flakes and bran flakes. This is a manageable choice. My first full day back in the US I went grocery shopping. My list included some breakfast cereal. Looking at an isle 50 meters long, four shelves high, with every kind of breakfast cereal imaginable, I was paralyzed with choice, and I'm not alone. I almost left without any cereal but kind of grabbed something at random and threw it in the cart.